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The system has been funded by EU Horizon 2020 and is now distributed in the market in partnership between BrainSigns and Brain Products.

Applications

Aviation

Training and expertise are key aspects in aviation. A traditional way of evaluating operator (i.e. pilots, air traffic controllers) expertise is to measure performance output; however, this approach provides a narrow view of the operator’s capacity, especially with regard to the cognitive profile.

Automotive

The human element of driving remains the main cause of traffic accidents and fatalities. Real-time measurement of workload and vigilance provided by Mindtooth neurometrics enable better training and improved performance, thereby reducing the risk of accidents.

NeuroAesthetics

The Mindtooth system was validated through studies within the Accademia dei Lincei and the Basilica of San Pietro in Vincoli in Rome to measure the appreciation of various works of art: the recitation of passages from Dante’s Divine Comedy or the observation of the Moses statue by Michelangelo.

Virtual Reality Integration

The Mindtooth Touch headset can be worn together with head-mounted VR systems without inducing signal interference. The system has been tested by BrainSigns in a research study, which assessed workload and approach-withdrawal during VR in different scenarios. This solution is offered in collaboration with Myndek that developed an SDK for VR and Neurometrics integration.

Silvia Ferrara

Web and Social Media Content Manager

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Dr. Silvia Ferrara achieved her Master’degree with honors in Communication and Marketing Psychology (Faculty of Medicine and Psychology) in 2016, at the University of Rome “Sapienza”.

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She is specialized in Digital Marketing, attending a professional course in Tools and Strategies of Web marketingSocial media and online advertising at the web agency Bloo s.r.l. in Pescara.

From 2017 Dr. Silvia Ferrara collaborates with BrainSigns s.r.l. promoting the company through web and social pages. 

Her experience is focused on the design and creation of websites, writing articles for corporate blogs, social media marketing, website analysis, email marketingvisual content marketing and development of information material (presentations, analyses) aimed at disseminating company knowledge.

In addition, Dr. Silvia Ferrara in BrainSigns s.r.l. deals with analysis of qualitative interviews, giving support to Neuromarketing research, for projects with important Italian companies as TIM and BNL.  

Since 2021 she has been a Subject Expert in the area of Life Sciences Information teaching - Communication in Physiology - Master's Degree Course in Scientific Biomedical Communication.

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